ORLANDO STUDIO · NOV 22–23, 2026 ·7 SPOTS
Lights, Camera, Calendar™
The Orlando Studio Masterclass Experience
Frame It. Film It. Funnel It. Fill It.
Walk into the studio with your expertise. Walk out with a professionally filmed masterclass, a full video library, and a funnel that fills your calendar, live or on autopilot.
One studio. One strategy. One done-for-you system built to book your calls.
Very limited spaces available · Filming in Orlando, FL · November 22–23, 2026
Most masterclasses don't fill calendars. They fill time.
They teach too much, so viewers feel finished and never book. Or they teach too little, so viewers don't trust you enough to take the next step. Either way, your best offer sits there and your calendar stays empty.
The masterclasses that book calls do something different. They deliver a quick but deep message: 20 minutes that solve the problem your audience came for, then reveal the next problem only you can solve. By the end, a call isn't a pitch. It's the natural way to continue the conversation, and your offer feels inevitable.
That message is hard to write about yourself. And even when you get it right, it still has to be filmed well, put on a page and followed up on, while you run your business.
So it stalls. And someone with less expertise and a better message gets the calls.
What if you didn't have to figure out the message, the camera, the tech and the follow-up on your own?
What if, in one elevated studio experience, you walked away with everything: built, filmed and automated, ready to fill your calendar?
That's Lights, Camera, Calendar™.
How it works
Frame It. Film It. Funnel It. Fill It.
1. FRAME IT
Your brand-new masterclass, built with Dannella Burnett
Before the cameras roll, Dannella builds a brand-new 20-minute Mini Masterclass with you, designed for one job: filling your calendar. It starts with your offer. We map what your ideal client needs to hear to book a call, then write your full masterclass script and create your slides. You'll also get every video script (landing page, thank you, 3 follow-up and 3 promo videos) plus your landing page copy. You never stare at a blank page.
2. FILM IT
Your studio experience with Jimbo Marshall, November 22–23
Step into a professional studio in Orlando and film it all in one visit, with meals in the studio included, directed and produced by Jimbo Marshall. You'll leave camera-ready content that looks and sounds like the authority you are.
3. FUNNEL IT
Your pages and automation, built by JJ Steelman
JJ Steelman builds and connects your landing pages for both formats: a live masterclass you can promote and host, and an evergreen version that works while you sleep. Your follow-up and booking flow is automated in PandaDash / GHL CRM, so every registrant is nurtured from first click to booked call.
4. FILL IT
By YOU!
This is where you step into the spotlight. Share your masterclass, host it live, let the evergreen version run, and take the calls your system books. Everything is built so all you have to do is show up and fill your calendar.
Built for one job: booked calls.
Every piece points to one outcome: qualified people on your calendar. Registrants get followed up with automatically, from first click to booked call, so you show up and have the conversation.
Everything you walk away with
Your video and social content, produced with Jimbo Marshall
Your 20-minute Mini Masterclass, professionally filmed
Landing page video
Thank you page video
3 follow-up videos
3 promo videos
10 social media clips
5 carousel social posts
Studio B-roll for future content
Created with Dannella Burnett
A brand-new Mini Masterclass built from your offer to fill your calendar: offer strategy, full script and finished slides
Scripts for every video: landing page, thank you, 3 follow-up and 3 promo videos
Landing page copy
Launch and execution support to get your masterclass live
Funneled with JJ Steelman
Live masterclass landing pages, built and connected
Evergreen masterclass landing pages, built and connected
Follow-up and booking automation in PandaDash / GHL CRM (if needed)
Filled by YOU!
Host your masterclass live or let the evergreen version run
Take the booked calls and fill your calendar
A full video library from one visit.
Your masterclass, page videos, follow-up and promo videos, 10 social clips, 5 carousels and studio B-roll. Directed and produced by Jimbo Marshall, so you look and sound like the authority you are.
This is for you if…
You're a coach, consultant, speaker or expert with an offer people buy once they understand it
You want to fill your calendar with qualified calls without chasing every lead
You're ready to show up on camera like the authority you are
You'd rather invest once in a complete system than piece it together for months
This is not for you if you don't have an offer yet, or you're looking for a course to watch on your own. This is done-with-you and done-for-you.
Meet your team
Dannella Burnett
Your Masterclass & Funnel Strategist
Dannella is a 7-figure entrepreneur, international speaker and visibility strategist, and the founder of Encore Elite Events, Speakers Need To Speak and The Authority Agency. Since 2008 she has helped experts build authority and visibility through summits, masterclasses and owned stages. She knows what makes a masterclass convert, and she builds the system behind it.
Jimbo Marshall
Your Director & Producer
Jimbo has been behind the camera for more than 20 years, from weddings to commercial and travel shoots in China and South Africa, and years producing video for online business leaders like J.J. Virgin, Mary Morrissey and David Neagle. He has helped more than 3,000 coaches, speakers and entrepreneurs turn their message into video that converts. With his "Shoot for the Edit" approach, you never need a perfect take. He directs, you deliver, and the magic happens in the edit.
JJ Steelman
Your Funnel & Automation Builder
JJ has spent 27 years in marketing and has worked with AI since 1998. With a master's degree in systems engineering and a background in databases and neural networks, he builds the systems behind the message. He's the builder behind Dannella's funnels, and for Lights, Camera, Calendar™ he builds your live and evergreen masterclass pages and automates your follow-up and booking in PandaDash / GHL, so your masterclass keeps filling your calendar long after the studio lights go off.
Your investment
The complete Lights, Camera, Calendar™ experience: your masterclass, scripts, slides, studio experience on November 22–23 with meals included, full video library, landing pages and automation.
$7,500
Very limited spaces available. Once the studio is full, enrollment closes.
Exclusive Client Loyalty Rate: Current clients can enroll for just $6,000 — a savings of $1,500. Keep an eye on your inbox for your private enrollment link!
Frequently asked questions
Where does filming take place?
In Jimbo Marshall's studio in Orlando, Florida: Hi Hello Labs, 130 S Orange Ave #210, Orlando, FL.
When is filming?
November 22–23, 2026, in Orlando, Florida. Very limited spaces are available, reserved in the order clients enroll.
What if I don't know what my masterclass should be about?
That's what Frame It is for. We build the topic, the teaching and the call to action with you before you ever film.
I'm not comfortable on camera. Will this work for me?
Yes. You'll have a full script and slides, and Jimbo directs you through every take so you look and sound confident.
What do I need to bring?
After you enroll, we send your studio prep list.
What if I don't use PandaDash / GHL?
If you need a CRM, we set you up in PandaDash / GHL. If you already have one, we confirm the best setup at your Frame It session.
Are travel, lodging and meals included?
Meals in the studio are included. Travel and lodging to Orlando are not included.
Your expertise deserves a stage. Your calendar deserves to be full.
Very limited spaces are available for November 22–23. Claim yours before the studio fills.
Frame it. Film it. Funnel it. Fill it. One experience, done with you and for you.
Lights, Camera, Calendar™ · Very limited spaces available · Orlando, FL · November 22–23, 2026
Helping mission-driven experts accelerate
growth and impact through the strategic power of speaking and events.
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Results mentioned are not typical and depend on individual effort and circumstances. This event provides education and strategies; outcomes are not guaranteed. Income examples are for illustration purposes only.